FOR IMMEDIATE RELEASE
For more information, contact:
Melody Badgett, 1% for the Planet
melody@onepercentfortheplanet.org
+1 (802) 496-5408
Xclamation Marketing Announces Partnership with 1% for the Planet
Montreal, Qc, September 26th, 2011 – Xclamation Marketing joined 1% for the Planet (1%), pledging a portion of its revenues to support non-profit organizations focused on sustainability.
“Xclamation Marketing is a great addition to the network. By signing on to 1%, it shows they’re really walking the walk in their sustainability efforts,” says Terry Kellogg, 1% CEO. “They’re using generosity as a tool with which to build their business and enabling valuable environmental work along the way. We’re excited to welcome them to the 1% family.”
“We believe in change, progress and sustainable solutions. We believe in accountability, integrity, people and innovations that add to a greater whole. We believe in Significance Marketing. Joining 1% is a great way to get involved and bring a modest contribution.” – Mario P. Cloutier, Founder and President of Xclamation
Members of 1% for the Planet contribute one percent of revenues directly to any of the approved non-profit environmental organizations in 1%’s network. Non-profits are chosen based on referrals, track record and environmental focus. Over 2,300 non-profits worldwide are included in the 1% program.
“We’ve been averaging at least one new business member a day, and have exceeded 1,350 members in 43 countries. 1% members have contributed over $70 million of critically needed funds into the hands of environmental non-profit groups to date,” comments Kellogg. “We are thrilled by the support we have gained as it proves the environmental ethic is trickling upward to larger corporate entities. The shared belief that you can do well as a business by doing the right thing with respect to the environment is clearly apparent. There’s a paradigm shift happening here and it’s happening organically.”
About 1% for the Planet
Started in 2002 by Yvon Chouinard, founder and owner of Patagonia, and Craig Mathews, owner of Blue Ribbon Flies, 1% for the Planet is a growing global movement of over 1,350 member companies in 43 countries that donate one percent of their sales to environmental organizations worldwide. Each day, more than one new business joins the 1% for the Planet movement. As a network, the 1% community has become a frontrunner in funding the work of environmental groups around the world. To learn more about 1% go to: www.onepercentfortheplanet.org
About Xclamation
Xclamation Marketing is an award-winning agency specialized in meaningful integrated marketing strategies. We believe in Significance Marketing. In a few words, we skillfully blend brilliance, performance and meaning. To get to know us better, visit www.xclamationmarketing.com.
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